Want to Be Anonymous Online? Incognito v. VPN

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Maybe you want to be a little mysterious, but more likely you want to protect your privacy when browsing online. You don’t want cybercriminals seeing what you’re doing, or marketers knowing where you go online and what you search for. So, you anonymize your activity using Incognito mode or private browsing. Really though, you want to be using a virtual private network (VPN).

Google Chrome’s Incognito mode helps maintain your privacy when you are online. Other browsers, such as Safari, Firefox, Microsoft Edge, or Internet Explorer, also offer private browsing. When the feature is at work, the browser does not save a record of the websites you visit or what you what you searched for. Plus, it doesn’t save any of your site logins. This means you have to do without the convenience of access credentials auto-populating.

Privacy browsing also disables plugins that may be used to track your internet activity. Still, plugins often serve a purpose while we’re on the internet. So, again, disabling them can disrupt your convenient, efficient browsing experience.

Yet, as cybersecurity concerns rise, recognizing privacy concerns while browsing may not be enough. For one thing, hiding your browser activity is only half the battle. You should also know that:

  • your internet service provider (ISP) may be monitoring the sites you visit;
  • the site you visited could be tracking your ISP address to find out where you logged in from;
  • if you’re not on an encrypted site, a cyber bad guy could potentially read your data.

That’s why many businesses and home computer users who want to preserve their privacy online look to a VPN. We’ll discuss the distinct advantages next.

Online Privacy Advantages with a VPN

With a VPN, you have your own secure and private connection to the internet.

Consider these advantages of having one for your computer, smartphone, or tablet:

  • A VPN encrypts your online activity. That means no third party (company, government, or hacker) can watch your activity as it is transmitted.
  • When you connect, your IP address is masked. The VPN provides you with a new IP address, so you can’t be tracked to your home or business connection.
  • You may be able to access otherwise restricted content. The VPN IP address could appear to be in a country that is allowed access to specific content. So, the website won’t know to block you.

Of course, the VPN provider could be recording your online activity (as an ISP might also do), but the most reputable providers make it a policy not to keep any activity logs for their users.

What Do You Want from Your Anonymity?

When deciding, it comes down to what you want from your anonymity efforts. If you want your browser to not record what you are doing locally, Incognito or another privacy browser will do OK.

If you want a private and secure connection that allows you to enjoy freedom and peace of mind online, the VPN is for you.

Need help securing your online activity? Our experts can help you determine the best approach and implement the right strategy. Find out more. Contact us today at (515)422-1995!

Hey You, Get Off the Public Cloud!

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The Rolling Stones sang, “Hey you, get off my cloud,” yet businesses might want to think instead about leaving the public cloud. Weigh these possible public cloud concerns against the advantages of alternate cloud solutions.

When most people think of the cloud, they are thinking of the public cloud. Apple users are on its iCloud. Others may be storing files on Dropbox, OneDrive, Google Cloud, or other services. These all typically have a free level of service. You can pay a monthly fee to upgrade based on the resources you use.

Cloud data is easy to store and access. This can enhance business productivity and efficiency. Added advantages of hosted cloud services – public or private – include the following:

  • Speed. Hosted cloud services come on demand or self-service. It’s possible to have cloud resources up and running in a matter of minutes.
  • Performance. Cloud providers focus on running secure data centers with the latest infrastructure. It’s their job to worry about hardware setup, software patching, and network reliability.
  • Scalability. Add cloud capacity without buying equipment or software, or training employees.
  • Mobility. Employees can access the cloud from anywhere, on any device.
  • Disaster recovery. Providers build in redundancies to ensure uninterrupted service.
  • You don’t need to invest in on-site equipment, maintenance, and management.

Yet there are some drawbacks to the public cloud. The public cloud is affordable because businesses share resources. The cloud service provider relies on economies of scale. They bring many businesses together for the same services, and it all adds up. But if you’re in an industry with high compliance requirements, the public cloud is a risk.

Advantages of the Private Cloud The private cloud offers the same benefits as the public cloud – and more.

A private cloud solution is dedicated to your business: yours is the only data on the server. This is a more secure solution offering greater visibility and infrastructure control.

A private cloud can be on- or off-premises. On-premise, your IT team sets up, manages, and maintains the cloud infrastructure. Off-premises, a cloud services provider customizes a dedicated and secure cloud.

The private cloud is appealing to regulated industries, government agencies, and tech companies needing strong controls. It is more expensive but allows businesses to easily access data, applications, and backups, and with reduced security risks.

Cloud Flexibility with a Hybrid Option A third alternative is the hybrid cloud. The business takes advantage of both public and private cloud solutions. You decide which apps and data workloads need more security. Meanwhile, the public cloud is available to offer cost savings and efficiency, plus, it can be a backup for sporadic traffic spikes.

The hybrid option, though, requires strong integration between private and public cloud deployments. Managing the mix of architectures can prove challenging.

Understanding the difference between these cloud offerings can help you choose the best for your business.

Need help migrating to the cloud or changing your cloud solution? Our IT experts can help you weigh the tradeoffs and determine the best one for your needs. Contact us today at (515)422-1995!

Everything You Need to Know About Facebook Privacy

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Finding the balance between Facebook privacy and Facebook fun can be challenging. It’s a double-edged sword that allows us to connect with friends no matter where they live, but it also publicly shares information that just a few years ago, we’d never dream of putting online. You can search for people based on where they went to school, town they live in, clubs they belong to, who they’re related to…but when is it too much?

Your birthday is the first piece of info collected when you sign up, and it’s great getting birthday wishes from friends and family when it appears in their newsfeed. But while Facebook is sending you balloons and funny memes, your birthday is now public knowledge. It seems harmless, but when you call your bank or other institution, what’s the first question they ask to verify your identity? Your birthday! Some password recovery systems even ask questions like ‘which high school did you go to?’ assuming this is knowledge that only you would know. Except…you’ve just publicly shared it on Facebook. Whoops!

We’ve all heard stories of people who’ve lost their jobs after less-than-wholesome pictures or statements have gone public. If you have a reputation to keep, you definitely don’t want pictures from last weekend’s private party showing up, especially if you really let your hair down. While you can’t control what others do with photos they take of you, you can control whether or not you’re tagged in them.

Fortunately, there are settings in Facebook that allow you to control who sees what information and what happens when you’re tagged. Despite what you may have heard or seen floating around in a Facebook share hoax, you do have complete control over your Facebook privacy, and it’s easy to adjust.

How to Check and Adjust Your Facebook Privacy Settings

1. See what your account looks like to an outsider
From your Facebook homepage, click your name on the blue bar at the top of the page. Click the three dots next to ‘View Activity Log’ and then select ‘View as…’

2. Run a quick privacy checkup
Click the question mark in the top right corner and choose ‘privacy checkup’.
Think about what you really need to share – do people need to know the YEAR of your birth or just your birthday? Your friends will still get the notification, and you’ll still get the balloons.

3. Edit advanced privacy
While the checkup covers the most obvious info, you can go much deeper. Click the V-shaped dropdown to the right of the question mark. Go to settings and choose privacy.

4. Adjust timeline and tagging
In the privacy settings, you can explicitly control who can tag you, who can see or share the tagged content, and what shows up on your newsfeed.

Tightening your Facebook privacy only takes a few minutes, but it can save you a whole lot of trouble in the future. If you need help with this, just give us a call at 515-422-1995

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